Bringing Mideer to Australia: A Perfect Partnership with Babycoo

At Babycoo, we are thrilled to be the key distributor of Mideer products in Australia. Mideer, founded in 2016, is renowned for its innovative and educational toys that blend artistic creativity with multicultural influences. Their mission aligns perfectly with our values: enhancing children's intellectual and aesthetic development through high-quality, safe, and beautifully designed toys.

Why Mideer?

Art and Education: Mideer breaks traditional educational toy limitations, focusing on aesthetics and multiple intelligences, promoting creativity and cognitive growth.

Global Collaboration: With nearly 100 international artists, including Eric Carle and Tatsuya Miyanishi, Mideer brings unique, artistic perspectives to every product.

Available Products

From puzzles, magnetic blocks to art supplies, Mideer's range offers something for every child, helping them explore, create, and learn.


Partnering with Mideer allows us to offer Australian families exceptional toys that inspire and educate. Discover the Mideer collection at Babycoo and let your child's imagination soar.


Explore more about Mideer on their official page.