Shop Mideer Toys in Australia – Puzzles, Art Kits & More
Discover the creative world of Mideer, now available at BabyCoo. Mideer is a globally loved brand known for blending play with learning. Their toys are thoughtfully designed to support creativity, critical thinking, and early childhood development.
From beautifully illustrated Mideer Puzzle to hands-on Mideer Art kits and STEM activities, all toys are made for curious minds and little hands. Whether your child loves building, colouring, storytelling, or solving problems, Mideer offers something engaging for every stage.
The brand combines educational value with fun, offering toys that grow with your child and encourage screen-free time. Mideer puzzles come in different levels, making them perfect for skill progression — from toddlers to primary schoolers.
Explore our curated range of Mideer toys including:
All products in this collection available at BabyCoo meet High safety standards and make excellent gifts for birthdays, holidays, and milestones.
Discover Mideer at BabyCoo Australia
Mideer, established in 2016, designs toys that nurture creativity, culture, and curiosity in children aged 2 to 8. Blending artistic expression with global cultural influences, Mideer’s products open doors to imaginative play and early learning.
Each toy reflects a balance of thoughtful design, educational value, and aesthetic beauty—inviting children to explore the world through art, storytelling, and discovery. Now loved in over 68 countries, Mideer continues to connect families with toys that spark wonder, creativity, and global awareness.
Artist Collaborations – A Celebration of Global Creativity
Since its founding, Mideer has built an impressive legacy of artistic partnerships, collaborating with nearly 100 celebrated artists from around the world. These creative alliances bring diverse perspectives, storytelling styles, and visual expressions into every product—turning toys into works of art.
Renowned illustrators such as Eric Carle, Tatsuya Miyanishi, Alison Jay, Marion Arbona, and Philip Giordano are just a few of the talented creatives who have contributed their unique styles to Mideer’s growing lineup. Their involvement enriches the play experience and helps children connect with different cultures through visually captivating designs and meaningful narratives.
At BabyCoo Australia, we’re proud to offer Mideer toys that combine artistic beauty with early learning—encouraging children to explore, imagine, and grow with every piece.
Disclaimer: Approximately 20% of Mideer toys in Australia do not include an English version of the storybook. However, this does not impact the play experience. For your convenience, our team has translated some instructions into English, which are exclusively available for products purchased from Babycoo Australia.
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Discover
Explore, Discover, Comprehend, Understand
Discover beauty, explore new area. There are infinite possibilities with every step you take. Keep curious and keep moving forward. A limitless life begins with exploration.
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Fun
Fun, Happiness, Joy
We experience happiness through play, experience, creation, and learning. The most important thing about growing up is to enjoy and embrace the process. Being a happy child leads to becoming a happy adult. Living in the present and fearless of the future.
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Art
Art, Artist, Aesthetic, Beauty
Art can liberate children's nature, build confidence, and refine their temperament. Children should receive aesthetic education from an early age and be influenced by beauty.
